🌊 New Spring Drop — Free Shipping on Orders Over $75
Home Fashion About

Privacy Policy

Privacy Policy

Last updated: January 1, 2026

Coral Reef Boutique ("we," "us," or "our") operates as a fashion affiliate website. This Privacy Policy explains how we collect, use, and protect information when you visit our site. By using Coral Reef Boutique, you agree to the practices described below.

Information We Collect

Cookies

We use cookies and similar tracking technologies to enhance your browsing experience. The types of cookies we use include:

  • Essential cookies — required for the basic functionality of the site, such as remembering your cookie consent preferences and ensuring proper page navigation.
  • Analytics cookies — help us understand how visitors interact with our site, including which pages are visited most often and how users navigate between pages. This data is collected in aggregate and does not personally identify you.
  • Affiliate cookies — when you click a link to a third-party retailer, an affiliate cookie may be placed on your device. This cookie allows the retailer to attribute your purchase to Coral Reef Boutique so we may earn a commission. These cookies are set by our affiliate partners and are subject to their respective privacy policies.

You can manage or disable cookies through your browser settings at any time. Please note that disabling essential cookies may affect site functionality.

Usage Data

We automatically collect certain information when you visit our site, including:

  • Pages viewed and links clicked
  • Date, time, and duration of your visit
  • Referring website or source
  • Search queries used within the site

Device Information

We may collect technical information about the device you use to access our site, including:

  • Browser type and version
  • Operating system
  • Screen resolution
  • IP address (anonymized where required by law)
  • Language preferences

Newsletter Subscription

We offer an optional email newsletter featuring fashion trends, style guides, and curated product picks. We collect your email address only when you voluntarily subscribe and provide explicit consent. You may unsubscribe at any time using the link included in every newsletter email. Upon unsubscribing, your email address will be promptly removed from our mailing list.

How We Use Your Information

We use the information collected to:

  • Operate and improve the functionality of our site
  • Analyze visitor trends and site performance
  • Deliver newsletter content you have consented to receive
  • Ensure proper attribution of affiliate referrals

Data Sharing and Sales

We do not sell, trade, rent, or otherwise share your personal information with third parties for their marketing purposes. Information may be shared only in the following limited circumstances:

  • With analytics providers who process data on our behalf under strict data processing agreements
  • With affiliate network partners solely for the purpose of tracking referral commissions
  • When required by law, regulation, or valid legal process

Your Rights Under GDPR

If you are located in the European Economic Area (EEA) or the United Kingdom, you have the following rights regarding your personal data:

  • Right of access — request a copy of the data we hold about you
  • Right to rectification — request correction of inaccurate data
  • Right to erasure — request deletion of your personal data
  • Right to restrict processing — request that we limit how we use your data
  • Right to data portability — receive your data in a structured, machine-readable format
  • Right to object — object to our processing of your personal data
  • Right to withdraw consent — withdraw consent at any time where processing is based on consent

Your Rights Under CCPA

If you are a California resident, you have the right to:

  • Know what personal information we collect and how it is used
  • Request deletion of your personal information
  • Opt out of the sale of your personal information (note: we do not sell personal information)
  • Not be discriminated against for exercising your privacy rights

Data Retention

We retain usage data and device information only for as long as necessary to fulfill the purposes outlined in this policy. Newsletter subscriber email addresses are retained until you unsubscribe or request deletion.

Data Security

We implement reasonable technical and organizational measures to protect the information we collect from unauthorized access, loss, or misuse. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

Third-Party Links

Our site contains links to third-party fashion retailers and other external websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party site you visit through our links.

Children's Privacy

Coral Reef Boutique is not directed at individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us so we can promptly delete it.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised "Last updated" date. We encourage you to review this policy periodically.

Contact Us

If you have any questions about this Privacy Policy or wish to exercise any of your data rights, please contact us at:

Coral Reef Boutique
Email: privacy@coralreefboutique.com